Saturday, January 4, 2014

GPS Fleet Tracking Shouldn't Scare You As An Employee


by Jonathan Eldrig


Spying has been around since the beginning of time and countries have been spying on one another forever. James Bond is the ultimate spy. We have come to expect and understand that spying takes place but with the recent leaks from the likes of Snowden and other public interest groups, people are seeing first hand it's happening to just about everyone. The days of covert privacy are over. The UK is said to have one camera for every 30 residents of the country. So with this why is GPS fleet tracking still considered controversial?

We own and operate a GPS fleet tracking software and many owners are concerned about the potential backlash they will receive from employees when rolling it out. Understandably employees are a little threatened when they explain to them that they will be tracked during their work days. We work alongside these companies to help educate employees and explain the benefits of this technology while assuaging their concerns. Despite the fact that we experience every day we often wonder why there is always such a knee jerk reaction to GPS fleet tracking.

This GPS fleet tracking technology works across various industries and has varying benefits for each specific industry. Here is an article about how we decided to build our GPS tracking app based on all the feedback we were receiving. The simplest example of an industry using our software is a delivery company looking to see where each delivery is at any time. Rather than providing large useless windows of availability to clients, the office is able to see where a driver is at any time. With this information they are able to relay it to a client or notify the driver of an unforeseen accident or traffic backup. Outside of delivery, the GPS fleet tracking is great for small plumbing companies, HVAC repairs and other service type industries.

When we speak with employees, they feel it's an invasion of their privacy. While they may not have been accountable for their exact location in the past, there really isn't anything to hide. Office workers are essentially transmitting their location throughout the day as they sit in the company office. Bringing this transparency to the field with GPS fleet tracking is an additional level of transparency for people that work outside of the office. Tracking during work hours is not an unfair request as long as it's not encroaching on your personal time. We always recommend tracking be used solely during working hours so as to not invade employees privacy.

Regardless of the benefits and reasons, we understand that people feel threatened. Its change and something new and with change comes fear. We understand that but hope to explain to employees why this transparency only makes for a better working relationship while also helping the company thrive. Employees don't want to waste time being sent to jobs on the other side of town or being routed to another job when they are still working on the current one. Information is power and with real time GPS fleet tracking, everyone is able to passively communicate their location helping the business operate smoother.




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